Well I just got back from my PRSSA meeting where the main topic was (what else?) social media. What is social media you may ask; well, you're reading it right now. Social media is me, the consumer, promoting products, ideas, and emotions through my (personal) websites such as Facebook, Blogspot, and Twitter. I have a Journalism midterm tomorrow and one idea from my Mass Communication book that comes to mind when thinking of social media is the idea that you can make an idea, person, or object important no matter how you portray it. That is why social media is really a great thing. I mean sure, anyone can post whatever they want about anything, but even if someone is talking about a product that he or she dislikes, at least he or she is getting that product's name out there. I guess that's looking at the cup half-full though
Just a couple thoughts, but like I said, I have a Journalism midterm tomorrow! I will however leave you with this video that Matt Dickman, the Vice President of Digital Marketing at Fleishman-Hillard in Cleveland showed us today to prove that PR and marketing does emotion best:
You felt bad for the lamp didn't you?